Speaking is a crowded and competitive market.
Audiences are distracted.
Meeting planners spend seconds deciding whether or not to book you as a speaker.
According to Sally Hogshead in her book How to Fascinate, you’ve only got 9-seconds to capture the audience’s attention.
It’s imperative that you front load your value in all your speaker marketing and in every speech that you give.
“Different is better.” -Sally Hogshead
When you know exactly how the world sees you,
what makes you different and how to best leverage your personality’s
natural advantage in every speech, then you’ll make a memorable impression, rise above the competition, and be able to charge more for your speaking.
The Fascination Advantage® Assessment Shows You How
You’ve taken assessment like Meyers-Briggs®, DiSC or StrengthsFinder and the Fascination Advantage is different. Those assessmentTake the Fascination Advantage Assessment tell you how YOU see the world, but The Fascination Advantage® Assessment tells you how the world sees you.
The assessment is based on the psychology of branding and is foundational in establishing your brand as a speaker. It’s the first scientific assessment for personal branding.